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GeoLytics News: Demographic Profiles for 2008 and 2013

Monday, April 28, 2008

Demographic Profiles for 2008 and 2013

Do you ever wonder whether your area has more college graduates, more recent movers, or more large families than the national average? Or maybe it has fewer unmarried people or fewer houses for sale than the national average? We can help you answer these questions with demographic profiles in GeoLytics’ Estimates Professional 2008/2013.

The latest version of our Estimates Professional product includes demographic profiles, which are useful for defining market segments for business. GeoLytics’ profiles combine demographic indicators to create a reliable index of market segments in the US population. Examples include Above Average Education, Luxury Priced Product Market, and Bargain Seekers Market, just to name a few. The demographic profiles are not only available for 2008 but they are also projected to 2013 so marketers can plan ahead. If you would like to know more about how we calculate the profiles, please go to our website at
http://www.geolytics.com/USCensus,Estimates-Professional,Data,Profile-Definitions,Products.asp

The Estimates Professional 2008/2013 also comes with Consumer Expenditures, as well as hundreds of demographic variables about the people who live in an area – total population, age, race, gender, households, housing, income, etc. The data is available at many geographies: national, state, county, tract, block group, and zip code. To learn more about this product, please go to:
http://www.geolytics.com/USCensus,Estimates-Professional,Products.asp


        

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